Faculty Directory
Donggwan Kim
Assistant Professor
Donggwan Kim
Contact
Fulton Hall 560B
Email: donggwan.kim@bc.edu
Education
- BBA, Chung-Ang University
- MA, Columbia University
- Ph.D, Washington University
Research Interests
Quantitative Marketing; Consumer Finance; Economics of Information; and Advertising.
Expertise
- Marketing Science
- Consumer Behavior and Pricing
Department
Biography
Donggwan Kim is an Assistant Professor of Marketing at the Boston College Carroll School of Management. His research explores the impact of advertising on consumer financial decisions and election outcomes, utilizing econometric analysis, machine learning techniques, and lab experiments. He holds a Ph.D. from Washington University in St. Louis.
Appointments, Awards & Honors
- Doctoral Fellowship, Olin Business School, 2018 - 2023聽
- Doctoral Consortium Fellow, AMA-Sheth Foundation, (Nominated), 2023
- Doctoral Dissertation Early-Stage Research Grants, ISMS,聽 2023
- Moog Scholar Award, Olin Business School, 2022
- Marketing Science Doctoral Consortium Fellow, ISMS, 2021聽
- Magna Cum Laude, Chung-Ang University, 2016
- Merit-based Scholarships, Chung-Ang University 2010 - 2016
- Department Honor, Secondary Honor Scholarships, Chung-Ang University, 2013, 2014